Tag Archive for ‘Procter & Gamble’

P&G Losing Interest in Facebook Ads…

Jack Neff at Advertising Age posted a great article today about Ted McConnell, general manager of interactive marketing and innovation at Procter & Gamble, and his statements about social networks as an advertising platform.

Quoted as saying “I really don’t want to buy any more banner ads on Facebook,” McConnell also comments on the so-called “user-generated” [...]