Tag Archive for ‘Online Advertising’

Glam Media Anticipates Slow Down In Ad Payments…

Mike Arrington posted about Glam Media’s new extended payment period today at TechCrunch. It seems that Glam is extending it’s terms from 60 or 90 to 120 days.

According to Glam Media: “to better prepare for the current financial situation, Glam anticipates a significant slow down in collection payments from advertisers. Therefore we will need to [...]

Will Online Ad Spending Reach An All Time Low?

Peter Kafka over at All Things Digital posted a balanced perspective today on the growth of ad spending in 2009. While many are extremely pessimistic about online advertising next year, Gawker Media’s Nick Denton for one, Kafka points to a J.P. Morgan report that projects 13 percent growth.

Nick Denton on the other hand was quoted [...]

Online Ad Spending Will Keep Growing in 2009…

Geoff Ramsey over at eMarketer feels that growth for online advertising will continue to show double-digit gains in both 2008 and 2009.

According to a June McKinsey & Co. survey of 340 senior marketing executives worldwide, 91% are using online advertising, and over one-half indicate that their companies plan to maintain or exceed current levels where [...]